Mobile-commerce (M-commerce) is the buying and selling of goods and services through wireless handheld devices such as mobile phones or tablets.
In simpler terms, m-commerce involves the delivery of electronic commerce capabilities through smartphones and other mobile devices. M-commerce enables users to access the Internet without needing to find a place to plug in.
more about m-commerce
M-Commerce was established due to the increasing adoption of electronic commerce (E-Commerce). The rapid growth of M-Commerce is being driven by numerous positive factors such as demand for mobile applications, technological advances that have given wireless handheld devices advanced capabilities and substantial computing power.
M-commerce is very important in today’s world as mobile has taken over desktop to become the primary digital touch point, representing 65% of the digital media time. Additionally, purchases made from smartphones have increased from 29% to 40% in 2017. With at least 80% of internet users owning a smartphone, M-commerce may be used as a tool to drive your business up.
be part of the mobile era
With the integration of Apple Pay and Android Pay, customers may seamlessly purchase through M-commerce applications, bringing so much more convenience for them. Social media platforms such as Facebook and Instagram has also help accelerate the business for M-commerce.
M-commerce in today’s world is becoming increasingly powerful especially with the help of advance technology such as heightened security. Thus, it should be leveraged on to improve and drive sales up for businesses. Give your business a head start with mobile app development in Singapore.